Luke Choi

Art Director + Animator

Born in Seoul, South Korea, Luke moved to Canada at the age of eight. He currently works in New York City as a designer, video director, illustrator, and animator.

Luke attended the University of Illinois at Urbana-Champaign. While there he majored in architecture until a near-fatal X-Acto knife accident helped him to realize architecture was not his calling. After a brief stint as a Chicago sushi chef Luke discovered graphic design and moved to New York City. He is a graduate of the School of Visual Arts.

Luke’s clients include MTV, VH1, BET, NBC, Disney, TLC, G-Unit Records, Pokemon USA, Complex, XXL, Marc Ecko, Iconix, Honda, Sony Music Entertainment, Madison Square Garden, and Interbrand.